City-Scale Festival Documentation & Digital Coverage
Overview
BLR Hubba is a city-scale public festival featuring multi-venue programming and large-scale public participation across Bengaluru.
Peripheral Vision Collaborative led the end-to-end visual documentation and digital coverage for the festival with Units operating across venues, managing multi-team production and delivering structured assets at scale.
Over a ten-day period, PVC built and executed a comprehensive content framework designed to capture energy, preserve institutional memory and support ongoing digital visibility for organisers and stakeholders.
The Challenge
BLR Hubba was not a single-location event. It was a distributed cultural platform operating simultaneously across the city.
The complexity included:
• 350+ events across 10 days
• 15+ venues across Bengaluru
• Multi-genre programming
• Large public footfall
• Government presence and civic visibility
• Sponsor documentation requirements
• Real-time social media expectations
• 15+ venues across Bengaluru
• Multi-genre programming
• Large public footfall
• Government presence and civic visibility
• Sponsor documentation requirements
• Real-time social media expectations
The scale demanded precision, coordination and disciplined asset management & not just coverage.
The Approach
PVC designed the coverage framework as an integrated documentation system rather than isolated production units.
The approach prioritised:
• Cross-venue coordination
• Consistent visual language
• Structured asset organisation
• Real-time digital publishing
• Stakeholder-ready documentation
• Consistent visual language
• Structured asset organisation
• Real-time digital publishing
• Stakeholder-ready documentation
This ensured that the festival’s narrative remained cohesive across physical and digital spaces.
The Execution
Across the festival duration, PVC delivered sustained on-ground coverage spanning stage performances, audience participation, sponsor visibility and civic moments.
In parallel, digital-first assets were produced for ongoing social distribution, ensuring the festival maintained visibility throughout its duration.
Documentation extended to:
• Public performances and cultural programming • VIP and government-led events
• Branded installations and signage • Launch events of civic significance
• Branded installations and signage • Launch events of civic significance
Post-Festival Asset Structuring
Beyond the event window, assets were organised into a structured archive — enabling the organisers to access content by day, venue and programming category.
This archival discipline transformed documentation into a long-term cultural record.
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Launch on 16th Jan 2026
Closing Day 25th Jan 2026